A fresher and customized alternative to Purina

We’ve seen a rising trend in pet adoption, especially with the 2020 pandemic. For new pet parents especially, trying to decipher between different pet food companies may be a little overwhelming. We can empathize, especially if you're a new pet parent, that choosing between dry food, wet food, or raw diets can be stressful with the amount of information out there. Kabo is a Canadian company that is dedicated to co-parenting with pet parents just like you!

We’ve seen a rising trend in pet adoption, especially with the 2020 pandemic. For new pet parents especially, trying to decipher between different pet food companies may be a little overwhelming. We can empathize, especially if you're a new pet parent, that choosing between dry food, wet food, or raw diets can be stressful with the amount of information out there. Kabo is a Canadian company that is dedicated to co-parenting with pet parents just like you!

Kabo is made up of pet parents who are on a mission to work towards a happier and healthier future for dogs all across the globe by elevating, educating, and advocating what it means to be a pet parent in 2022. How? You may ask. The answer is simple, through the best way we know-how, food.

The decision ultimately boils down to which diet do pet parents choose and what exactly does your dog need? The importance of a nutritional balance is something pet parents in 2022 take seriously and we’ve taken the time to compare Kabo to Fromm Family Pet Food to show which brand is more beneficial for an overall diet in terms of freshness, quality of ingredients and convenience, ultimately ensuring a balanced diet.

When deciding on a complete and balanced diet, there are numerous factors to consider. When picking a diet for their pet, pet parents examine the quality of the ingredients, the brand's history, and the product's fit. Having a pet in 2021 means something substantially different than it did in the past.

We’ve taken the opportunity to look and compare Kabo to one of the dog food brands that markets itself as Canada’s most trusted pet food. Purina is a Nestle owned company that has been a household name for over 90 years. Although Purina’s primary focus is on pet nutrition and nourishing pets, there are other factors that Purina doesn’t quite address. Pet parents are starting to realize that not one diet fits all and don’t always tackle every sensitivity their dog may face.

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Ariel shot of fresh chicken recipe in grey ceramic bowl, surrounded by fresh carrots, green peas, rice, apple and chicken. Ariel shot of fresh chicken recipe in grey ceramic bowl, surrounded by fresh carrots, green peas, rice, apple and chicken.

Kabo is made up of pet parents who are on a mission to work towards a happier and healthier future for dogs all across the globe by elevating, educating, and advocating what it means to be a pet parent in 2022. How? You may ask. The answer is simple, through the best way we know-how, food.

The decision ultimately boils down to which diet do pet parents choose and what exactly does your dog need? The importance of a nutritional balance is something pet parents in 2022 take seriously and we’ve taken the time to compare Kabo to Fromm Family Pet Food to show which brand is more beneficial for an overall diet in terms of freshness, quality of ingredients and convenience, ultimately ensuring a balanced diet.

Comparing Kabo vs. Purina

Customization

Purina

Kabo Fresh Food

Price
Quality
Money Back Guarantee
Kabo offers a 100% money back guarantee with all our customers, no questions asked! No need to send our product back to us, making it easy and hassle free.
Delivery
Kabo goes above and beyond to ensure all our diets are trustworthy and safe for dogs. Kabo delivers recipes straight to your doorstep without needing to coordinate any pickups and we also offer free shipping all across Canada! Pet parents are also able to customize how often they receive their food, making it convenient and compatible with different lifestyles. The Purina Canada website doesn't offer direct purchasing. You can only buy from authorized resellers (Costco, Loblaws, PetSmart).
Menu Options
Kabo offers a more protein-focused diet that also includes novel proteins for sensitive stomachs, seniors, and even picky eaters. This also includes grain-free diets as well as diets that contain grains for a variety. Purina offers general diets (puppy, senior, pro plan, and veterinary diets).
Discount
For your first box at Kabo, we offer customers 40% - 50% off. Purina does not offer any discounts for first-time customers. Purina does not offer any discounts for first-time customers.
Available in Canada
We source, make and operate 100% within Canada.

Comparing Kabo vs. Purina
Detailed Comparison

Orijen

Kabo

Considered feed grade

Fresh human grade ingredients

Extruded under pressure - removes majority of nutrients, vitamins, and minerals

Gently cooked to maintainnutrients of ingredients

Not personalized for your dog and their specific needs

Personalized for your dogand their specific needs

No access to vet health experts who are familiar with your dog

Access to vet health experts who are familiar with your dog

Sources animal meals from kitchens across the country

Sourced for local Canadian farms across Ontario, Alberta, and British Colombia

Contains some synthetic ingredients

No anti-nutrients

Pricing based on product

Pricing based on your dog’s information

Available in selected retailers

Buy directly from Kabo

Customization

Purina

Kabo Fresh Food

Price
Quality
Delivery
Menu Options
Money Back Guarantee
Available in Canada
Discount
Get 20% Off

Quality

Considered feed grade

Fresh human-grade ingredients

Recalls

Recalled canned dog food for excessive Vitamin D (toxic for dogs if ingested at high levels)

No recalls

Personalized

Not personalized, but differentiated by life stages of dogs (puppy, adult, senior) or breed size (small to giant)

Personalized for your dog for their specific needs

On-Demand Veterinary Support

No in-house veterinary support with Fromm Family Pet Food

Access to vet health experts who are familiar with your dog at your fingertips

Traceability of Ingredients

Not Canadian. Manufactured in Wisconsin with different food-grade standards

Sourced from local Canadian farms across Ontario, Alberta, and British Colombia

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What Makes Kabo Different?

Pet parent feeding a Black Mouth Curr a bowl if Kabo fresh food in living room home, petting as the dog is eating Pet parent feeding a Black Mouth Curr a bowl if Kabo fresh food in living room home, petting as the dog is eating
Kabo addresses unique dietary needs
Kabo has customers answer short questions about their dog in order to better understand both their lifestyle and the dog's habits. Depending on the needs of your pup, we offer different novel proteins that appeal to the pickiest eaters, sensitive tummies, and even senior dogs. Not all dogs respond well to the same diet, so we recognize this.
Fresh ingredients in a white ceramic bowl, full of raw chicken, kale, kelp, blueberries, cranberries, ginger, pumpkin puree, and flax seedsPet parent feeding a Black Mouth Curr a bowl if Kabo fresh food in living room home, petting as the dog is eating
Quality ingredients that are human-grade
Kabo uses human-grade ingredients that are sourced from only Canadian suppliers, which requires specific documentation, ensuring that quality ingredients have not been tampered with. Kabo's diets use human-grade ingredients with no soy, wheat, corn, dairy, or animal by-product, which are known to be the most common allergies amongst dogs.
Boxer and bulldog sitting on doorsteps next to Kabo boxPet parent feeding a Black Mouth Curr a bowl if Kabo fresh food in living room home, petting as the dog is eating
We deliver fresh food to your doorstep so you don’t have to worry
Kabo’s mission is to help pet parents turn mealtime into a convenient and seamless experience. We deliver straight to your doorstep, requiring no pickup coordination and no shipping costs, providing your dog’s meal with customized feeding instructions.
Pet parent feeding a Black Mouth Curr a bowl if Kabo fresh food in living room home, petting as the dog is eating Pet parent feeding a Black Mouth Curr a bowl if Kabo fresh food in living room home, petting as the dog is eating
Kabo addresses unique dietary needs
Kabo has customers answer short questions about their dog in order to better understand both their lifestyle and the dog's habits. Depending on the needs of your pup, we offer different novel proteins that appeal to the pickiest eaters, sensitive tummies, and even senior dogs. Not all dogs respond well to the same diet, so we recognize this.
Fresh ingredients in a white ceramic bowl, full of raw chicken, kale, kelp, blueberries, cranberries, ginger, pumpkin puree, and flax seedsPet parent feeding a Black Mouth Curr a bowl if Kabo fresh food in living room home, petting as the dog is eating
Quality ingredients that are human-grade
Kabo uses human-grade ingredients that are sourced from only Canadian suppliers, which requires specific documentation, ensuring that quality ingredients have not been tampered with. Kabo's diets use human-grade ingredients with no soy, wheat, corn, dairy, or animal by-product, which are known to be the most common allergies amongst dogs.
Boxer and bulldog sitting on doorsteps next to Kabo boxPet parent feeding a Black Mouth Curr a bowl if Kabo fresh food in living room home, petting as the dog is eating
We deliver fresh food to your doorstep so you don’t have to worry
Kabo’s mission is to help pet parents turn mealtime into a convenient and seamless experience. We deliver straight to your doorstep, requiring no pickup coordination and no shipping costs, providing your dog’s meal with customized feeding instructions.
Boxer and bulldog sitting on doorsteps next to Kabo boxPet parent feeding a Black Mouth Curr a bowl if Kabo fresh food in living room home, petting as the dog is eating
Pricing
We get many questions asking how much a meal might cost for your dog and there isn’t only one answer. Kabo personalizes meals to help ensure that your dog is getting the most out of its diet. With that said, 14-year-old Labrador could very well have a different meal plan than a 3-year-old Dachshund. Learn more about pricing.

Why dog owners are making the switch from Purina to Kabo Fresh Food

Purina has been a household name for decades and first to use real meat as their first ingredient in dog food. However, they are only basing their diets on general categories (senior, puppy, dry food, large breed, small breed, etc) and still approaching these lifestyle categories with a “one size fits all” mentality. For example, your dog may present 1 symptom out of 10 (for a specialized Purina diet). This may confuse pet parents in deciding whether or not the 1 symptom is important enough for a specialized diet. 

Where Purina lacks in addressing specific needs, Kabo presents a fully customizable experience. The goal is to help pet parents understand that mealtime can be seamless, healthy and convenient. Kabo allows pet parents to design and customize their entire experience with Kabo, focusing on their dog's specific health needs, weight, delivery frequency, and portion size.

Although Purina does meet the AAFCO standards, Purina has had two dog food recalls in 2013 and 2016 due to low vitamin and mineral content and suspected salmonella contamination. Kabo recipes are fresh, customizable, and meet the standards of AAFCO. Whether your dog is a senior, a picky eater, has tummy troubles, or food sensitivities, Kabo’s meals are customized to your dog and lifestyle, making them exceptionally easy and convenient to feed your dog for $2.40 a day. We’re confident that one of Kabo’s novel protein fresh pre-portioned meals will be a winner, keeping your dog healthy and full! 

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Locally Sourced Ingredients
To ensure the highest and freshest quality possible, Kabo sources all its aingredients from local farms in Alberta, British Colombia and Ontario.
Illustration of whole turkey
Novel proteins made with quality ingredients
The majority of our customers come to us because their new puppy or senior dog has no interest in store-bought kibble. Our customers are grateful to us because they have finally discovered a brand that guarantees a clean bowl every time.
Made in Canada in
Human-Grade Kitchens
Kabo gently slow cooks their recipes in kitchens fit for human consumption to maintain and preserve the quality nutrients to serve meals that are naturally palatable.
Illustration of whole turkey
Novel proteins made with quality ingredients
The majority of our customers come to us because their new puppy or senior dog has no interest in store-bought kibble. Our customers are grateful to us because they have finally discovered a brand that guarantees a clean bowl every time.
Meal Plan Options
Kabo’s recipes are tailor-made and personalized for your dog. Pet parents have the 3 main options of meal plans:

1. Feed your dog 100% fully fresh (recommended)
2. Feed 25% fresh, mix Kabo food with 75% of your dog’s regular meal
3. Feed 50% fresh, mix Kabo food with 50% of your dog’s regular meal (budget-friendly)

Illustration of whole turkey
Novel proteins made with quality ingredients
The majority of our customers come to us because their new puppy or senior dog has no interest in store-bought kibble. Our customers are grateful to us because they have finally discovered a brand that guarantees a clean bowl every time.
We Offer Money-Back Guaranteed
If for any reason your four-legged friend doesn’t take to our diets, fear not! We offer money-nack guaranteed with no questions asked! No need to send us the product back, making it hassle-free.
Illustration of whole turkey
Novel proteins made with quality ingredients
The majority of our customers come to us because their new puppy or senior dog has no interest in store-bought kibble. Our customers are grateful to us because they have finally discovered a brand that guarantees a clean bowl every time.
On-Demand Veterinary Support
When joining the Kabo community, pet parents are able to connect with our in-house vet health experts with over 14+ years or experience in clinics and hospitals that range in RVT experience.

Have a question about Kabo’s fresh recipes? We have you covered! Simply schedule a call and we’ll take care of the rest.
Illustration of whole turkey
Novel proteins made with quality ingredients
The majority of our customers come to us because their new puppy or senior dog has no interest in store-bought kibble. Our customers are grateful to us because they have finally discovered a brand that guarantees a clean bowl every time.
Locally Sourced Ingredients
To ensure the highest and freshest quality possible, Kabo sources all its aingredients from local farms in Alberta, British Colombia and Ontario.
Illustration of whole turkey
Novel proteins made with quality ingredients
The majority of our customers come to us because their new puppy or senior dog has no interest in store-bought kibble. Our customers are grateful to us because they have finally discovered a brand that guarantees a clean bowl every time.
Made in Canada in
Human-Grade Kitchens
Kabo gently slow cooks their recipes in kitchens fit for human consumption to maintain and preserve the quality nutrients to serve meals that are naturally palatable.
Illustration of whole turkey
Novel proteins made with quality ingredients
The majority of our customers come to us because their new puppy or senior dog has no interest in store-bought kibble. Our customers are grateful to us because they have finally discovered a brand that guarantees a clean bowl every time.
Buy Directly from Kabo
Our mission is to help create happier and healthier dogs all around the world. Avoid last-minute trips to the grocery store and heavy hauling because you can purchase Kabo’s fresh recipes directly from the website. We ensure that your delivery gets to you every time with least amount of environmental impact.
Illustration of whole turkey
Novel proteins made with quality ingredients
The majority of our customers come to us because their new puppy or senior dog has no interest in store-bought kibble. Our customers are grateful to us because they have finally discovered a brand that guarantees a clean bowl every time.
Meal Plan Options
Kabo’s recipes are tailor-made and personalized for your dog. Pet parents have the 3 main options of meal plans:

1. Feed your dog 100% fully fresh (recommended)
2. Feed 25% fresh, mix Kabo food with 75% of your dog’s regular meal
3. Feed 50% fresh, mix Kabo food with 50% of your dog’s regular meal (budget-friendly)

Illustration of whole turkey
Novel proteins made with quality ingredients
The majority of our customers come to us because their new puppy or senior dog has no interest in store-bought kibble. Our customers are grateful to us because they have finally discovered a brand that guarantees a clean bowl every time.
We Offer Money-Back Guaranteed
If for any reason your four-legged friend doesn’t take to our diets, fear not! We offer money-nack guaranteed with no questions asked! No need to send us the product back, making it hassle-free.
Illustration of whole turkey
Novel proteins made with quality ingredients
The majority of our customers come to us because their new puppy or senior dog has no interest in store-bought kibble. Our customers are grateful to us because they have finally discovered a brand that guarantees a clean bowl every time.
On-Demand Veterinary Support
We want to help better support pet parents in our community, even the not-so-glamourous things. That’s why we encourage pet parents to connect with our in-house veterinary staff with over 15+ years in veterinary clinics and hospitals.
Illustration of whole turkey
Novel proteins made with quality ingredients
The majority of our customers come to us because their new puppy or senior dog has no interest in store-bought kibble. Our customers are grateful to us because they have finally discovered a brand that guarantees a clean bowl every time.
Shiba Inu laying down next a fine dining meal with Kabo fresh food plated on a ceramic white plate

Kabo vs. Purina: Which One is Right for My Dog?

Looking deeper into the ingredients and benefits of having your dog on a Purina diet, pet owners will learn that Purina foods are not as fresh, nor do they cater to your dog's unique needs as Kabo’s does. While Purina does abide by AAFCO standards, a majority of this Nestle owned brand does contain wheat, corn and soy, which are known to be the most common allergies in dogs. 

Kabo's dog food recipes are personalized, pre-portioned, and AAFCO-compliant. At Kabo, we reduce pet parent anxiety by being open and honest with our pet parents. We know that starting a new diet can be difficult, which is why Kabo is here to earn your trust. Many of the more common health issues are avoidable with the simple solution of feeding your dog well and exercising regularly. Let's place more importance on what our dogs eat, and less on what we eat.

Where Purina lacks clarity and transparency, Kabo certainly makes up for it by earning pet parent’s trust through product knowledge and education around fresh food and the benefits of feeding human-grade food. Kabo customizes your dog’s diet by weight, breed, activity level, sensitivities, etc with a customized transition plan. With Purina, options tend to be based on the age of the dog (ex. Purina puppy, Purina senior, small breed, large breed, etc). This is where Kabo stands apart — pet parents can control everything from portion size and delivery frequency to meal suitability.

Preventative care is one of the many reasons why Kabo designs their diets to focus on factors such as digestibility, palatability, and sensitivities. With the convenience of delivery to your doorstep and the ability to customize meal plans down to your lifestyle, there is no reason to ever fuss about mealtime again. Kabo is dedicated to one mission, which is creating happier, healthier, and longer-living dogs, and it starts from within the bowl.

Feed Fresh & Save 20%

Feed Fresh & Save 20%

Our Trustpilot Reviews

Corrina
,
2021
I have nothing but wonderful to things to say about Kabo Dog Food. I have been a customer for 2+ years now and both me and Tucker (my 4 year old Morkie) love Kabo. He still runs to the kitchen every time I say KABO and he has had no allergic reactions. He is healthy and the price is affordable with is an added bonus. I have also referred many friends who dog's are picky eaters and they love it now too. I can't say enough wonderful things about this family owned (brothers) business except THANK YOU!!!
Anne T.
,
2021
My dog loves your feed, she is a senior dog and can be quite fussy with her food. Your food is just the right one for her she can't wait to have her supper each day. Thank you for producing such a great, healthy product. I am a loyal customer 👍
Bianca
,
Apr 20, 2021
My Yorkie Lilo has always been a picky eater, but since incorporating Kabo to her daily meals, she has been able to eat regularly and the best part is... I can tell she LOVES every bit of her meals. Since using Kabo regularly, she has increased to a healthier weight. The staff were very helpful with answering my questions regarding increasing her food intake.
Meagan M.
,
Apr 20, 2021
My dog would go days without eating, she just wouldn’t touch her kibble. I tried out Kabo and now she gets excited for feeding time and licks her plate clean. Sometimes I give her a little more when she gives me the puppy eyes. A little on the expensive side but now I have a dog with a happy belly!
Jean J.
,
Apr 20, 2021
Deliveries are always on time and packaging is convenient. Most importantly my fur baby enjoys the food and I believe we have seen positive health changes/benefits. Easy to change menu selections.
Karen
,
Apr 20, 2021
Our senior dog loves Kabo Your website and service are excellent. I love the reminder emails and the ease in which I can make changes. The food ........ Henry loves it. He is not a dog that is food motivated but he loves his Kabo Before we found Kabo we tried kibble, wet and raw food and he cooled very quickly in his desire to eat - not with Kabo !
Illustration of whole turkey
Novel proteins made with quality ingredients
The majority of our customers come to us because their new puppy or senior dog has no interest in store-bought kibble. Our customers are grateful to us because they have finally discovered a brand that guarantees a clean bowl every time.
Illustration of credit card
We offer money-back guaranteed
Kabo's diets are tailor-made for your dog. If for any reason your new pup or senior dog doesn’t take to our diets, no problem. We offer money-back guaranteed with no questions asked! There is no need to send us the product back, making it hassle-free!
Illustration of credit card
Locally sourced from trusted Canadian suppliers
Kabo emphasizes where we source our ingredients with full transparency. All our ingredients are sourced from trusted, Canadian, federally inspected suppliers. In every step of the production process, we use ingredients that have passed federal testing. Quality and safety for dogs are our number one priority.
Illustration of credit card
Delivered to your doorstep
Kabo has a subscription-based model preventing pet parents from the “Oh no! Do we need more dog food?” moment. You don't have to go anywhere because we deliver everything to your doorstep! As part of Kabo’s experience, pet parents are able to adjust their delivery frequency to fit their personal lifestyle. The days of needlessly altering one's schedule to deal with both pickups and drop-offs should be over. Kabo's meals are available for purchase on our website.
2 yorkies with their heads in a Kabo box

FAQ

Has Kabo fresh food ever had a recall?

According to the FDA and AMVA (American Veterinary Medical Association), Kabo has never had a recall.

How much does Kabo food cost?

Kabo customizes their meals to the needs of your dog. We ask for information such as activity level, age, breed, etc to determine the appropriate calorie intake needed for a complete and balanced diet. Kabo can cost as low as $2 a day.

Where does Kabo source their ingredients?

All our ingredients are sourced from trusted, Canadian, federally inspected suppliers. We continuously test our products at every step to ensure our recipes only use ingredients that have passed federal testing. Quality and safety for dogs is our number one priority.